Study: Audio, Web, Video Conferencing Looms Large in Finance, Banking, Legal, Insurance and Real Estate Markets

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What’s the difference between Video Conferencing and Telepresence?

Telepresence picks up where video conferencing left off. Telepresence IS real time, full-high-definition, immersible sound and vision. Telepresence IS most importantly: the feeling of being “there” when you’re “here”. Telepresence is lifelike, video conferencing is not. Telepresence is that hi-line Mercedes AMG, video conferencing is a Ford Escort - Period.

Why Telepresence now?

Video conferencing has been around a while now but has always lacked the feeling we spoke about above. Jumpy computer screens, broken audio and poor lighting add to the impersonal touches of video conferencing (ie slow motion camcorder on top of your computer monitor). Finally, technology, bandwidth, vision and sound have all converged on video conferencing to create the telepresence experience. It’s about time! Crystal clear surround sound and real-time full-high-definition visual effects enhance the feeling of being there – thus telepresence. That nervous twitch, roll of the eyes, sniffle, tap of the foot – things you see when you’re present and sitting across a conference room table – things you don’t see or feel from video conferencing, but do with telepresence.

Today, what “real” uses are there for Telepresence?

There is no short answer even possible here. We’ll name a few, more like we’ll put your imagination to work. Imagine a single specialist doctor in Canada treating patients in Haiti via telepresence. Robots in space doing the actual work while the telepresence operator dons his telepresence helmet and gloves at his workstation in Texas. Meeting your Russian company vice president while you’re in the executive telepresence room at the office in Denver. Just a few…

What are “real” savings of Telepresence?

Your imagination still working on the last answer? Don’t let up yet! What carbon footprint? Don’t need that airplane ticket to go check on your staff in Russia now do you? What lost life in the Iraqi war? Unmanned drones and soldiers via telepresence. Military and combat cost savings? Immeasurable. Less travel costs, airline frustration, fuel, lost time, carbon emissions, etc. Those are tangible, real savings to name just a very limited few.

You starting to see what telepresence can do that video conferencing can’t? We hope you see what we’re seeing! Telepresence – its time has arrived!

Check out the video thread in Section 8 of the Telepresence Forum where you can watch some Telepresence YouTube videos! If a picture is worth a thousand words, a video must be worth a million!

Ride on the "Next Plane of Existence" TM

Northborough, MA (PRWEB) September 4, 2007 -- Brockmann & Company (http://www.brockmann.com) has released its latest independent, self-funded report on the role of face-to-face meetings and audio, web and video conferencing in the conduct of business in the finance, banking, legal, insurance and real estate industries. The report, entitled "Conferencing in Finance, Banking, Legal, Insurance and Real Estate Industries (http://www.brockmann.com/index.php?option=com_content&task=view&id=951&Itemid=1)" is available for a limited time for free download on http://www.brockmann.com

Peter Brockmann, President and Research Director of Brockmann & Company said, "Conferencing is important to business success. Users invest 25% of the time attending face-to-face meetings or using audio conferencing, web conferencing and video conferencing technologies and services. This report is the first in a series to be published in the coming months on the practices and insights within various industry groupings."

Unified communications is an important part of every business workflow so providing insight on how conferencing products, services and features fit is a useful consideration for both vendors and users alike, as they contemplate their unified communications strategies. Some of the report findings include:

- Audio conferencing is the most important conferencing service, even more important than face-to-face meetings

- Half of the respondents would rather pay $83.33 to attend a video conference than drive 40 miles to a face-to-face meeting

- Better video conferencing quality is the most important factor in decision about video conferencing

Brockmann added, "Despite being less important to job performance, the most frequent conferencing capability used in terms of total minutes for the finance, banking, legal, insurance and real estate markets was face-to-face meetings representing half of all time spent conferencing with more than two persons."

About Brockmann & Company

Brockmann & Company is a consulting & advisory firm serving high tech equipment & application vendors and service providers. Clients accelerate growth through customer research & thought leadership. Our motto: "In God we trust, all others bring data." Learn more at http://www.brockmann.com

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